Three Signs That your Small Business Needs to Reevaluate its Content Marketing Strategy

You're stuck. Everywhere you look, thousands of businesses are skyrocketing revenue with content marketing -- but you're failing to drive any results. No matter what you try, no matter how many "tips" or "hacks" you...

Five Ways for Small Businesses to Increase Sales During Slow Seasons

The holiday season is long gone, and as spring begins to turn into summer, it becomes ever more challenging to increase sales. So how do you keep momentum moving forward in a slow market?...

A Quick Guide to Professional Voicemail Greetings

It’s so important to follow good telephone etiquette when talking with your customers on the phone. Whether you realize it or not, you are leaving an impression. But what about when you aren’t able to...

5 Smart Strategies to Boost Customer Retention in 2018

If you're in marketing, you probably spend a lot of time and money trying to generate and nurture new leads, to bring new customers into your business. That is as it should be, and a...

Why Bad Reviews are Actually Great Business Opportunities

"If I could give a half star, I would..." "Worst meal I've ever eaten..." "Terrible customer service..." Online reviews have the tendency to bring out a person's dramatic side.  For small business owners who are deeply...

2018 Business Resolution: Plan on a Menu-Driven Mobile Website

The small business owner has several challenges to face when thinking about starting a business, not the least of which is starting and maintaining an effective web presence.  If you are not an IT...

What Google Wants You To Know About SEO

Since their beginnings at Stanford University, Google has risen to the top of their class in web-related products and services. Google has been around since the mid-to-late 1990’s, echoing the release of public access...

Entrepreneur Spotlight With Endless Games Co-Founder

November is Entrepreneur Month as well as the Month when we celebrate small business Saturday.  The SmallBizRising crew is featuring success stories from small business owners and entrepreneurs from around the country and in...

4 Steps to Create a Successful Customer Referral Program for your Small Business

Customer referral programs can be a huge source of revenue for your small business.  Odds are your business is already generating new leads through referrals from existing customers. For example, according to Deloitte, businesses get, on...

3 Design Myths That Might be Damaging your Brand

Goldfish have a three second memory. Swallowed chewing gum will stay in your stomach for seven years. The Great Wall of China is the only man-made structure visible from space. Today, we know those “facts”...